What Investors Want to Know… (Cont’d)

When you’re writing your business plan, you want to make sure to highlight what sets you apart from other businesses.  A good way to do this was put forward by Scott Miller, co-founder of Core Strategy Group, small business coach and co-author of the books ‘The Underdog Advantage’ and ‘Building Brandwidth.’  When writing your plan,…

What Investors Want to Know…

by Burke Franklin, Founder and CEO, Business Power Tools For a moment, put yourself in an investor’s position (actually, do this throughout the plan writing process). What would YOU want to know about a business before you invested in it? Think about investing money in a friend’s business to get the mental, physical, emotional and…