What to think about as you edit the “Present Situation” (traction) section of your business plan and what investors and lenders (crowdfund, angel, venture capital, SBA) look for as they consider funding your start up or growing company. (What have you accomplished so far? Where do you stand right now?)
How much time are you spending on raising capital and how much is left to invest in actually running your company? Here are a few useful insights on the subject…
One of the single biggest mistakes you can make when pitching investors when raising capital…
Marketing is crucial for all of your business planning… In your business plan there are sections on Market Analysis, Market Size, Target Customers, Customer Segmentation, Market Trends, Competition and Marketing Strategy… and it’s especially important for building your case for funding with investors. Here’s a simple idea that works like crazy: Grab infographics from…
In my experience raising capital, investors can’t seem to get enough information. Think about it. Before they’ll write a check, investors ask all kinds of questions and you need to have answers. Why do you think only 3-5% of startups get funded?!? You might as well do the homework ahead of time, do some of…
