A critical (and under-addressed) business action — tracking the source of your sales

It’s crucial to know where your sales are coming from – which ads and promotions generate sales?

Use this spreadsheet to enter your sales source keys and monitor sales results from each source.

• Banner Ads
• Direct Mail
• Magazines
• Newspapers
• PR
• Tradeshows
• Web links
• EVERYTHING!

We've used this system ourselves for years.

Some magazines put on a good show with their profiles, promo and demographics, but do their readers really buy anything from you?

Truth or dare... now you'll know for sure. And you can be free to experiment — test lists, offers, creative (in that order).

Also, includes a sales source key worksheet to set up and manage the codes you’ll use to apply to every ad & promotion.

Click VIEW to see a .PDF printed sample EXCEL template.
Fill in few numbers and the answers are yours.
This Excel spreadsheet template is included in the Marketing Builder planning software.