Copy and Customize these Values & Practices for Your Business Excerpted from our own BizPlanBuilder business growth planning system. Also in our EmployeeManualBuilder policies & procedures handbook system. Below is a brief sample of the content built-in throughout the Business Power Tools system. It’s the mindfully-scripted what-to-say and how-to-say-it parts that inspire new ideas and…
It’s OK to Have Risks… Investors Expect Risks! We usually don’t want to talk about risks in our business because it diminishes our opportunity for raising capital, growing, or selling it. To build trust and maintain your credibility as a smart, flexible business executive, it’s better to acknowledge what can go wrong upfront and describe…
There’s a story of a lady who took her son to see Mahatma Gandhi… Once on the schedule for the appointment, she and her son waited all day. Finally, she and her son got to meet the man. Her request was simple: “Mr. Gandhi, Please tell my son to stop eating sweets,” she asked. Gandhi…
How Could a Beer Commercial Go So Wrong?!? Somebody forgot to look up the demographics of their most profitable customers. The 20% that makes up 80% of sales. In case you missed it (ICYMI), a new(?) marketing(?) manager(?) was tasked with improving sales of Bud Light. She wanted the brand to be more “inclusive” and…
You will find that, no matter who you are and what you’re doing, you’re going to need answers to these basic 20 questions (in plain-English):