Business planning: Tips for Writing a Mission Statement for your Business Plan

A while back I was shopping for a new car. In the show room one dealer had a plaque over their door that read,”Our mission is to become the most profitable [brand] dealer in Northern California.”  Uh oh! What does that tell you? ( I wonder if they are charging too much.)  That ‘mission statement’…

Shout Your Business Idea from a Rooftop!

If you have spent any time speaking or meeting with entrepreneurs you have probably heard this statement many times: “I’ve got this really great idea, but it’s a secret (or revolutionary, or proprietary, or blah blah blah). I can’t tell you anything without a signed NDA…” And even with an NDA in place, many entrepreneurs…

Bootstrapping and Other People’s Money

Over the past several months you have been working diligently on an idea for a new business that is going to be your ticket to fame and more importantly, fortune.  Your due diligence has shown a several billion dollar market opportunity, and you are now convinced that you have the right strategies to garner a…