What is a Business Plan?

A business plan is a written document used to describe your business. The sections of a business plan are fairly standard, so you can find lots of help from those that have gone before you. Each section in a business plan has a specific purpose.  Certain sections can be as short as one page.  For…

Why Write a Business Plan?

By: Burke Franklin, CEO and founder, Business Power Tools “A sensible man never embarks on an enterprise until he can see his way to the end of it.”    – Aesop A business plan is a road map to the future of your business (both for yourself and your investors).  Writing it, though, can be an…

What is an Executive Summary?

The Executive Summary is the most important part of your business plan. It’s the first part that potential investors will read, and if written poorly, it could be the last! It is wise to complete your plan first, and always come back and do your Executive Summary last.  Some people use the Executive Summary to get them…

Business planning: Tips for Writing a Mission Statement for your Business Plan

A while back I was shopping for a new car. In the show room one dealer had a plaque over their door that read,”Our mission is to become the most profitable [brand] dealer in Northern California.”  Uh oh! What does that tell you? ( I wonder if they are charging too much.)  That ‘mission statement’…